Author at House of Jewellery | Wholesale Jewellery Marketing Specialist
Wholesale jewellery insights, trend forecasts, retail growth strategies, and product updates for North American jewellery retailers.
wholesale jewellery Canada, B2B jewellery supplier, gold vermeil wholesale, sterling silver wholesale, lab grown diamond jewellery wholesale, jewellery distributor North America
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Jewellery, Lifestyle / 06.07.2026

10K vs 14K Gold: Key Differences Every Jewellery Buyer Should Know Buyers are always drawn to buy gold jewellery and a very common query they always ask when looking around for gold jewellery is: 10k gold or 14k gold which is better? The difference is possibly noticeable at first sight. Both are indeed real gold and they're sturdy, and both are frequently incorporated in jewellery. There could be a number of differences between 10K gold and 14K gold such as appearance, durability, the price, or even the long-term value of the piece. Whether he's adding another layer of decoration to an engagement ring, a...

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Jewellery, Lifestyle / 06.07.2026

How to Position Brass Jewellery in the Premium Fashion Segment Brass jewellery has for years been considered to be less costly than 10/14K gold. That perspective is fast changing these days. The customers of today are better-informed, more savvy technologically, and more discerning than ever before. They are looking for products which support their values, live their way of life and bring them meaning. Retailers, in turn, are under even greater pressure to maintain a fresh, vibrant stock while at the same time dealing with rising prices, competitive pressures, and a demand for new products. This change is a huge opportunity for retailers. Where...

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Jewellery, Lifestyle / 06.07.2026

The Future of B2B Jewellery: Trends Retailers Should Watch Change isn't new to the jewellery business. Consumer tastes change along with new technologies and economic factors. Over the past several years, however, things have changed very rapidly. Nowadays, customers are better informed, better connected, and more selective than ever. They want products that are true to their worth, their way of life and/or that provide meaning. Retailers are also having to compete with a host of other businesses in an ever-changing market that can keep them constantly under pressure to ensure their stock is as up-to-date and of good value as possible. Jewellery...

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Jewellery / 22.05.2026

Timeless Glam: The Enduring Appeal of Brass Jewelry Whilst styles and patterns can change from season to season, some items of jewelry will never fade out of favor. Brass jewelry has been popular for years due to its reported advantages of beauty, durability, low cost, and versatility. Whether it's a statement necklace or a more delicate gold-toned ring, brass stays in style throughout the millennia and is a mainstay of contemporary rings. Today, fashion-conscious shoppers are looking for opulent jewelry, but also accessible, given the budget and price point of real gold. Therefore, gold-plated brass pieces of jewellery are becoming a popular...

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Jewellery / 22.05.2026

Celebrity-Inspired Jewelry Trends and Their Retail Impact Celebrity fashion has always had an effect on jewelry sales. A pendant hits the red carpet; a hoop earring appears on the street-style scene; a charm pendant becomes popular; suddenly customers want one that looks just like that. This is the impact of celebrity jewelry. It provides buyers with a point of reference, creates a mood, and compels them to act. The challenge for retailers is not to replicate celebrity fashion down to the smallest detail. It’s usually impossible. Instead, retailers need to take what they learn from celebrity fashion trends and turn it into...

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Jewellery / 22.05.2026

Style-Based Merchandising: Organizing Jewelry for Better Sales The best way to organize jewelry is not always by metal, price, or product type. Those systems are useful, but they do not always match how customers shop. The best way to organize jewelry based on metal, cost, and product type can be great, but does it really match customer behavior? While some customers will know exactly what they are looking for, the majority will come with an idea of the type of jewelry they require. They could think, “I want something minimalist for daily wear,” or “I am looking for something special for a gift.”...

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Jewellery / 14.05.2026

Key Factors to Consider When Choosing Brass Jewelry Suppliers   Selecting the right supplier is one of the most important steps in building a successful jewelry business. Your supplier directly impacts your pricing, product quality, profit margins, and ability to scale. When working with brass jewelry suppliers, your goal should go beyond simply finding inventory. The right supplier helps support consistency, operational efficiency, and long-term business growth. Brass jewelry continues to grow in popularity because it delivers the luxurious appearance of gold jewelry at a significantly lower cost. For many retailers, choosing the right wholesale brass jewelry supplier can determine long-term success. Why Brass Jewelry...

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Jewellery / 12.05.2026

In this episode, Rishabh Khamesra, Owner and CEO of House of Jewellery, joins host Wajid Ali Bhojani for an in-depth discussion on the wholesale jewelry industry in Canada and the United States. Together, they explore key topics shaping today's B2B jewelry market, including wholesale gold jewelry trends, retailer buying behavior, pricing challenges, inventory strategies, cross-border business differences, and the future of the North American jewelry industry. This episode offers valuable insights for jewelry retailers, wholesalers, manufacturers, and entrepreneurs looking to better understand the evolving wholesale jewelry landscape in Canada and the USA. Learn how industry leaders navigate market volatility, changing consumer demand,...

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